Data Analytics &
Business Intelligence
Your numbers exist. Your answers do not. The data sits scattered across your store, your ads, your bank and your spreadsheets, and every important question takes a week to answer. We wire it into one place where the answer is already waiting.
"If it takes a meeting to know how the business is doing, you do not have reporting, you have archaeology."
One dashboard that matters
Revenue, margin, spend, cash and the five numbers you actually steer by, live, on one screen, on your phone.
Analytics infrastructure
GA4, server-side tracking, event design and data pipelines. Numbers you can trust because the plumbing is right.
Ask your data in plain language
With AI on top of your warehouse, "which product line lost margin last quarter and why" becomes a question, not a project. See MCP servers.
What we typically untangle
- Numbers that disagree. The platform says one revenue, the bank says another, the accountant a third. We reconcile them and codify the source of truth. We once found a $5M variance this way.
- Metrics without margin. Traffic and ROAS dashboards that ignore returns, fees and COGS flatter everyone and inform no one.
- Report factories. Someone spends every Monday building a deck nobody reads. That is an automation, not a job.
Tools we deploy
Sized to your business. A five-person shop needs a sheet that updates itself, not a data warehouse. We will say so.
What number do you wish you could see right now?
Tell us what you would check every morning if it existed. We will build the screen that shows it.
Name the number